Communication Breakdown

Have you ever received an email from a colleague or client that just rubbed you the wrong way?  Maybe it was a one line response to a lengthy email you sent.  Maybe it was a detailed response that read like a criticism of all your latest efforts. Maybe it simply sounded sarcastic, blunt or indifferent. […]

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October 17, 2017

What Is The Difference Between Essay Writing And Report Writing?

Reports Reports have a formalized framework that is, management conclusion, opportunity, conversation, recommendations and are published with a particular objective in thoughts, or with a particular concentrate. That given framework can handle that objective. See an example that features the components of a document under when should I use headings?

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October 15, 2017

How This Copywriter Can Read Your Mind

The question: “How will you know what I want? Can you read minds or something?” A potential client posed this question to me this morning.  Putting the marketing pieces together for his new start-up gourmet gift company had put him in some precarious positions with previous copywriters. As it happens, the last fella he collaborated with […]

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October 13, 2017

What Is An Essay And How Is It Written?

Essay are written for several reason. These reasons include: As a school assignment. Application for scholarship, job or college

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October 12, 2017

Five Elements Of Effective Direct Response Materials

Since the dawn of marketing, direct response materials have been a go-to method to engender interest and action in a target audience.  But when faced with the prospect of writing direct response letters or sales pages, business owners tend to be intimidated by these lengthier marketing pieces. This is a shame, because they can be […]

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October 12, 2017

How To Write An Effective Bio

Tooting your own horn.  Singing your own praises.  Writing your own bio.  The majority of my clients that have sought out a copywriter to write their personal or corporate bio are afraid of sounding arrogant.  And they’re right to be wary; there’s a fine line between communicating your successes humbly like a fine piccolo solo […]

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October 11, 2017

Top Five Myths About Content Articles

Content articles can be a great way to generate traffic to your website if you write and use them properly.  On the flip side, if you don’t follow a few simple rules, they can actually hurt your business.  Here are the top five myths about content articles.  Pay attention: 1. Articles don’t have to be […]

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October 11, 2017

College Essay Questions

The three main common essay questions: Discuss some dilemma of individual, regional, nationwide, or worldwide dilemma and its significance to you. This dilemma is among the challenging to answer. If a something is very crucial in your life associate it to your lifestyle. What about you, what have you been through, or your childhood events that has created […]

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October 10, 2017